This month, we're changing things up a bit and making it easier than ever for you to get caught up with our alumni. Instead of writing a long blog that requires you read (who even reads anymore?), our Managing Director, Patrick Rea, sat down with deepgreen CEO, Colin Ferrian, to talk not only about the company and being an entrepreneur but about tech in cannabis and general agriculture as a whole.
When cannabis was legalized in Colorado and Washington in the 2012 election, it was hard to imagine the industry that would develop in the six short years since. Where there once were vague signs for hard to find dispensaries that made you feel like you were still up to no good now stand state of the art, modern and sophisticated retail fronts. But when legalization finally came down, it was hard to imagine all of that. The year between the passing of amendment 64 and the first adult-use sales in January 2014 was a weird year. With so much anticipation and press coverage, legalization proponents were a little worried about how all the hype would roll out. Would people understand and respect the laws? Would tourists understand how to consume cannabis responsibly? Would this be a failed experiment?
At Canopy, our mentors are a key aspect to creating an environment of growth for our founders. Connection to the right people in the right places, especially in an industry like cannabis, really can be the key to success. So, we're always trying to find the right people to join our mentoring program.
So what do we look for? Well, its important to remember that just because someone is great at their job or industry, doesn't mean they would be a great mentor - just like not every pro athlete makes a good coach. Thanks to our friends at the Global Accelerator Network (GAN), we've been able to identify some important factors that make a great mentor. Check them out:
There’s a story that gets told around the Canopy offices from time to time about one of our alumni’s mothers and her first trip to a dispensary. The story goes that the mom arrived in Denver, had some time to kill and so stopped into a dispensary. Mom was not an experienced cannabis user and so, of course, asked the budtender what she should get. The budtender recommended edibles. Lots of edibles. Too many edibles.
Spring has come to Colorado and, with that, the usual 420 festivities and the graduation of our spring accelerator class. As the teams start wrapping up their CanopyBoulder curriculum, we’ve been reflecting on what the accelerator truly adds to these businesses. How is it that teams can come into the accelerator in February with an idea and leave in May with a fully formed business model, business plan and, in many cases, follow-on investment.